Commercial Work / Le Coq Sportif / Tour Capsule Collection
The capsule collection created for Le Coq Sportif is a new visual language in cycling evolving from its heritage and away from existing brands. Looking at existing or vintage graphic assets of LCS and evolve them into something new and own-able.
We create 3 jackets that create a credible foundation in cycling and lifestyle combining technology, design and fashion together. Additionally, Supporting the jacket colelction is a number of complimentary street and road products.
The street collection is inspired by the city cyclist - short rides or coffee shop, steel frame aficinados. The road collection is inspired on the true cyclist - rain, long rides And tours with friends.
Both collections contain modern pieces that fit as a collection or as Indidvidual items that have both timeless and fashion options.
Lifestyle Outerwear Collection
Front Outerwear Collection Details
Rear Outerwear Design Details
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